How to Measure your Email Campaign Success with Google Analytics

How to Measure your Email Campaign Success with Google Analytics

Running a successful email marketing campaign depends on proper tracking and analysis. I mean, you may know your open and click-through rates using email marketing platforms like MailChimp, Campaigner, Emma or Campaign Monitor. However, you cannot measure the number of… Continue Reading

Google Analytics Custom Reports Used by Experts for Business

Google Analytics Custom Reports Used by Experts for Business

Integrating Google Analytics on your website is a great way to analyze your traffic sources, user behavior and insights, like how much time they are spending on a certain page, what’s their geographical location, demographics, and measure your performance against… Continue Reading

Online Reputation Management: A Guide for Establishing Online Presence & Self-Branding

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Ever wished you could erase your embarrassing pictures from Facebook posted by your friends, or stop them appearing on search results whenever someone searches your name on Google. Whether you own a business or a working professional looking for a… Continue Reading